Porsche Investor Relations Material
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Q4 2023 (Q&A)
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Pushing Boundaries and Defining Automotive Luxury
Porsche AG is a renowned luxury automotive manufacturer that specializes in high-performance sports cars, SUVs, and sedans. The company's menu of vehicles features a range of meticulously crafted models, known for their powerful engines, exceptional handling, and timeless design. Porsche's menu includes iconic sports cars like the 911, the Cayman, and the Boxster, as well as SUVs like the Macan and the Cayenne. These vehicles embody the spirit of driving pleasure and exhilaration, attracting discerning customers who appreciate the combination of performance, craftsmanship, and prestige.
Automotive and Financial Services
Porsche operates through two main business segments: Automotive and Financial Services. The Automotive segment involves the design, development, production, and sales of Porsche vehicles worldwide. The Financial Services segment provides financing, leasing, insurance, and mobility services tailored to meet the needs of Porsche customers.
Excellence, quality, and exclusivity
Porsche follows a distinctive business model that centers around engineering excellence, premium quality, and exclusivity. The company's vehicles are meticulously handcrafted, incorporating advanced technologies and luxurious materials. Porsche's commitment to precision and performance has made it a symbol of automotive excellence.
Further reading: The Porsche Family's Race to the Top
Porsche AG has a rich heritage that dates back to 1948 when the first Porsche sports car, the 356, was introduced. Since then, the company has built a reputation for pushing the boundaries of automotive engineering and design, consistently delivering vehicles that combine power, elegance, and innovation.
In addition to its automotive expertise, Porsche has diversified its portfolio to include luxury lifestyle products and experiences. The company offers branded accessories, clothing, and merchandise, allowing enthusiasts to embrace the Porsche lifestyle beyond the realm of automotive ownership.
Within the luxury automotive industry, Porsche AG has notable peers, including: Ferrari, Aston Martin Lagonda, and BMW.
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