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Advantage Solutions (ADV) investor relations material

Advantage Solutions Canaccord Genuity’s 45th Annual Growth Conference summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Canaccord Genuity’s 45th Annual Growth Conference summary12 Aug, 2025

Market and operational overview

  • Provides sales, merchandising, and experiential marketing services to CPG and grocery retail sectors, acting as a key intermediary between manufacturers and retailers.

  • Experiential marketing, especially in-store sampling, is a major growth driver, with strong demand from both brands and retailers.

  • Post-COVID innovation and private label growth are fueling increased demand for sampling and experiential services.

  • The company is expanding its service offerings and exploring new markets and partnerships to increase its total addressable market.

  • Joint ventures and partnerships, such as with LA Libations and Instacart, are helping scale operations and enhance data capabilities.

Transformation and technology initiatives

  • Underwent a major transformation, focusing on core markets, divesting non-core businesses, and unifying services.

  • Enhanced data analytics and AI capabilities, including building an industry-leading data lake to optimize labor deployment and assortment planning.

  • Leveraged AI for workforce scheduling, improving retention, productivity, and reducing talent acquisition costs.

  • Consolidated shared services, invested in new ERP systems, and retired legacy IT systems to drive efficiency and lower costs.

  • IT investments are expected to reduce ongoing CapEx and maintenance costs, with further benefits anticipated as new systems are fully implemented.

Financial performance and outlook

  • Achieved sequential improvement from Q1 to Q2, with high execution rates and improved labor staffing.

  • Reiterated annual guidance following positive Q2 results and expects continued growth in the second half of the year.

  • Transformation expenses are declining, with CapEx expected to return to or fall below historical levels by 2026.

  • New ERP system implementation is expected to lower DSOs and improve working capital management.

  • Cash flow is prioritized for debt repayment, with net debt halved since 2019 and a target to reduce leverage below 3.5x.

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Frequently asked questions

Advantage Solutions Inc. is a business solutions provider specializing in outsourced sales, marketing, and merchandising services. The company serves consumer goods manufacturers and retailers, helping them drive sales, improve product visibility, and enhance shopper engagement. Advantage Solutions offers services such as in-store merchandising, e-commerce optimization, experiential marketing, and data-driven insights. Advantage Solutions is headquartered in Irvine, California, and its shares are listed on the NASDAQ.

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