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Boozt (BOOZT) investor relations material

Boozt Q2 2026 earnings summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Q2 2026 earnings summary14 Aug, 2026

Executive summary

  • Achieved 13% revenue growth in Q2 2026, with adjusted EBIT margin nearly doubling to 6.5%, driven by broad-based performance across all categories and markets, especially a rebound in women's fashion and increased customer activity.

  • Growth supported by assortment expansion (+55% SS26 styles), AI-driven customer experience improvements, and a strengthened commercial organization.

  • Strategic focus sharpened by closing the B2B gift shop initiative, incurring one-off costs but enabling concentration on core business.

  • Inventory build-up progressed as planned to support continued growth into H2.

Financial highlights

  • Net revenue reached SEK 2,061 million in Q2 2026 (up 13% year-over-year); gross margin improved to 40.1% (from 39.1%).

  • Adjusted EBIT margin increased to 6.5% from 3.4% year-over-year, with adjusted EBIT at SEK 133 million.

  • LTM free cash flow was SEK 607 million, but Q2 free cash flow declined to SEK 39 million due to inventory build-up.

  • Net cash position stood at SEK 62 million at the end of Q2 2026.

  • Adjusted marketing cost ratio improved to 9.3% (from 11.5%).

Outlook and guidance

  • Full-year 2026 guidance raised to 7–11% revenue growth (from 3–8%) in constant currency, with adjusted EBIT margin guidance narrowed to 6.0–6.8%.

  • CapEx expectations increased to SEK 180–195 million, mainly due to new HQ investments.

  • Free cash flow for 2026 expected to be moderate due to non-recurring relocation and tax costs, and inventory build-up.

  • Currency expected to have a ~0.5pp negative impact on revenue growth.

Virtual assistant impact on conversion rates
Strategic rationale for closing the B2B shop
Cash flow impact of the HQ relocation exit tax
AI shopping assistant conversion and spend impact
Explain the AOV dip from new customer cohorts
Strategic rationale for closing B2B gift shop
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