361 Degrees International (1361) Q2 2025 earnings summary

Executive summary

• Achieved approximately 10% year-over-year growth in retail sales for both core and kids brands in offline channels for Q2 2025.

• E-commerce retail sales grew about 20% year-over-year for the same period.

• Launched multiple new products across running, basketball, training, and lifestyle segments, emphasizing technological innovation and product upgrades.

• Strengthened brand positioning through sponsorships and high-profile sports events.

Segment performance

• Running segment introduced new professional racing and training shoes, including the "Furious FUTURE_2" and "Qianxing 1.0".

• Basketball segment highlighted the "ZEN VII" shoes, gaining attention through ambassador performance.

• Training and lifestyle segment expanded with cycling and badminton products, and upgraded sun protection apparel.

• Kids segment launched specialized running and football shoes for national teams.

Significant events and developments

• Served as honorary sponsor for the 2025 Qingdao Marathon, enhancing brand exposure.

• Hosted and participated in multiple sports tournaments and city tour events, engaging target consumer groups.