Trading update
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A.G. BARR (BAG) Trading update summary

Event summary combining transcript, slides, and related documents.

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Trading update summary

4 Aug, 2026

Trading performance

  • H1 26/27 revenue expected at approximately £246m, up 8% year-on-year, driven by core brand growth and recent acquisitions.

  • H1 operating margin anticipated to be mid-range of guidance, despite £10m revenue impact from supply chain issues.

  • Market share gains and innovation support confidence in improved H2 revenue and double-digit full-year growth.

  • Integration and insourcing actions are expected to strengthen H2 operating margin and support full-year profit expectations.

Strategic and operational highlights

  • Core brands IRN-BRU, Rubicon, and Boost showed strong growth, with IRN-BRU and Rubicon benefiting from rebranding and innovation.

  • Boost achieved double-digit growth, expanding into grocery and healthy hydration categories.

  • Weakness in FUNKIN and Barr Brands partially offset core brand growth.

  • Integrations of Fentimans and Frobishers completed on schedule, with operational efficiencies expected in H2.

  • Manufacturing investment programme is on track, with Boost Sports production insourced and capacity upgrades progressing.

Outlook and guidance

  • Full-year profit guidance maintained, with analyst consensus for adjusted PBT at £71.9m.

  • Adjusted operating margin and ROCE guidance ranges are 14-16% and 19-21%, respectively, with ROCE expected at the lower end due to recent investments.

  • Supply constraints from Q2 are being resolved, supporting confidence in full-year performance.

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