Strategy Update
Logotype for Bapcor Limited

Bapcor (BAP) Strategy Update summary

Event summary combining transcript, slides, and related documents.

Logotype for Bapcor Limited

Strategy Update summary

3 Feb, 2026

Strategic direction and leadership changes

  • Angus McKay appointed as Executive Chair & CEO, with a refreshed executive team to drive cultural and operational change, focusing on performance and outcomes.

  • Emphasis on sustainable growth, customer-centricity, and embedding core values and safety commitment across the organization.

  • Six strategic imperatives: network optimization, unified supply chain, customer focus, digitalization, store alignment, and business simplification.

  • Clearer business unit accountability and fewer, more focused initiatives to avoid past complexity.

  • Employee engagement targeted for significant improvement, with transparent communication and leadership stability prioritized.

Market trends and fundamentals

  • Australian vehicle parc expected to grow 2% p.a. and New Zealand 1% p.a. from 2025–2028, supporting steady aftermarket demand.

  • Average vehicle age remains high (Australia: 11 years, NZ: 14 years), sustaining parts and servicing needs.

  • Cost-conscious consumers and vehicle complexity drive price growth and aftermarket shift.

  • Market fundamentals remain favorable, with low EV penetration and growing car parks in Australia and New Zealand.

Segment performance and market positioning

  • Four business segments: trade (36% revenue), specialist wholesale (36%), retail (20%), and New Zealand (8%).

  • Retail segment underperforming, especially in corporate-operated Autobarn stores; franchisees and Midas performing well.

  • Retail turnaround focuses on store capability, management, assortment, and customer experience, with no new store additions until the model is optimized.

  • Autobarn brand to see investment in store experience, product mix, loyalty program, and pilot of Burson counter in Autobarn stores.

  • Wholesale business consolidating warehouses, shifting focus to external customers, eliminating non-value-added internal transactions, and considering divestment of non-core brands.

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