Investor presentation
Logotype for Ford Otomotiv Sanayi AS

Ford Otomotiv Sanayi (FROTO) Investor presentation summary

Event summary combining transcript, slides, and related documents.

Logotype for Ford Otomotiv Sanayi AS

Investor presentation summary

5 Aug, 2026

Macroeconomic outlook

  • Inflation and currency appreciation persisted, with inflation at 32% YoY and the euro appreciating 14% against the lira in H1'26.

  • Consumer confidence remained negative, with the index at -17.0 in June 2026.

  • Electrification is a key trend, with hybrid and electric vehicles gaining significant market share in Europe and Turkey.

Operating performance

  • Maintained No.1 position in European commercial vehicle (CV) market for 12 consecutive years, with 17.2% share in 1Q'26.

  • Produced 16% of Ford's global sales and 80% of Ford's CV sales in the EU.

  • Turkish automotive market saw declines in all segments, with total sales down 8% YoY in 6M'26.

  • No.1 in total CV market in Turkey with a 24.6% share; ranked No.2 in light CV and No.5 overall.

  • Production volume reached 340,677 units in 6M'26, with 222,109 units from Turkey and 118,568 from Romania.

  • Exported 294,061 units in 6M'26, with major destinations including the UK and Germany.

Growth & electrification roadmap

  • Electrification journey began in 2019 with a €2bn investment plan in Turkey.

  • All produced vehicles to have 100% electric options by 2026.

  • Six EV models in production, including E-Transit, E-Custom, Puma Gen-E, and E-Courier.

  • Significant EV production in 2025: 7,463 E-Transit, 49,800 BEV/PHEV Custom, 33,319 Puma Gen-E, and 9,489 E-Courier.

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