Métropole Télévision (MMT) AGM 2026 presentation summary

Financial performance and key metrics

• Consolidated revenue for 2025 was €1,256M, down 4.2% from 2024, with advertising revenue at €1,032M, down 2.8%.

• EBITA reached €214M, with a current operating margin of 17%, a decrease of 1.5 points year-on-year.

• Net profit attributable to the group was €123M, down 28.6% from 2024.

• Streaming revenue grew by 27% to €126M, with a 73% increase over two years.

• Dividend per share proposed at €1.25, with a payout ratio of 91%.

Audience and market position

• Maintained strong video audience shares, with 20.3% among 25-49 year-olds and 13.3% for 4+ in 2025.

• Achieved record video advertising market share of 27%, outperforming the market.

• W9 and Gulli posted historic audience records, with W9 up 24% among 25-49 year-olds.

• Streaming platform 6play saw monthly reach up 80% and hours viewed up 56% over two years.

Segment performance

• Video segment EBITA was €164M with a 16.6% margin, reflecting adaptation to a weaker ad market.

• Audio segment revenue was €155M, with an EBITA margin of 24.2%.

• Production and audiovisual rights revenue was €67.6M, with a margin of 21.9%.

• Diversification revenue stable at €35.9M, but EBITA margin dropped to 5.2%.