PubMatic (PUBM) 2026 Evercore Global TMT Conference summary

Strategic vision and industry transformation

• Focused on leveraging generative AI to simplify complex advertising workflows and bring publishers and advertisers closer, enhancing performance and efficiency across streaming TV, mobile, and web.

• Over 20 AI agents are available for buyers and sellers, automating tasks like inventory planning, audience discovery, media activation, and troubleshooting, reducing manual UI dependency.

• AI-driven automation has led to significant reductions in campaign setup and troubleshooting times, with case studies showing up to 87% and 70% reductions, respectively.

• The platform processes over 1 trillion ad impressions daily, supported by a robust infrastructure and partnerships with over 2,000 premium publishers and 300 data partners.

• Predicts that by 2028, 25% of media buying will be agentic, rising to 50% by 2030, driven by AI integration across both insertion order and real-time bidding workflows.

Product innovation and partnerships

• Launched Decision Fabric, enabling partners to run custom decision logic within the platform’s infrastructure, providing access to all inventory and data while reducing latency and improving privacy compliance.

• Decision Fabric allows DSPs to see 100% of inventory and process data more efficiently, eliminating network delays and lowering costs through GPU-accelerated infrastructure.

• Multi-year collaboration with NVIDIA focuses on optimizing AI inferencing and parallel processing for ad decisioning, addressing industry-specific challenges.

• Recent partnerships with PayPal and Walmart Connect Select expand commerce media capabilities, making rich retail and transaction data available for targeting.

Market dynamics and growth areas

• Diversified DSP base by adding 50 new partners in the past year, with mid-market DSPs growing over 20% year-over-year, reducing reliance on a few large DSPs.

• Commerce media and data-driven products now represent 14% of revenue, growing 80% year-over-year, with strong momentum in both on-site and off-site activations.

• CTV remains a key growth driver, with partnerships covering 28 of the top 30 global streamers and a focus on live sports inventory.

• Regulatory changes in the US, EU, and other regions, along with privacy laws, are expected to open new market opportunities and benefit the platform’s AI-driven, privacy-compliant approach.

• Ongoing legal actions and potential remedies from antitrust cases could yield significant revenue and profit gains, with each market share point estimated at $50–75 million in revenue.