Purple Innovation (PRPL) Q3 2024 earnings summary
Event summary combining transcript, slides, and related documents.
Q3 2024 earnings summary
8 Jul, 2026Executive summary
Q3 2024 net revenue declined 15.3% year-over-year to $118.6 million, driven by industry-wide demand softness and reduced advertising spend.
Operational efficiencies and restructuring initiatives are underway, including manufacturing consolidation and corporate restructuring, with significant margin improvement and expected completion in Q1 2025.
Adjusted EBITDA loss narrowed to $(6.4) million from $(16.3) million in Q3 2023, while adjusted net loss improved to $(8.4) million from $(19.4) million.
Net loss attributable to Purple Inc. was $39.2 million, up from $36.0 million in Q3 2023, primarily due to $32.7 million in restructuring, impairment, and related charges.
The company expects to finish the year at the lower end of its revenue and adjusted EBITDA guidance, targeting positive cash flow and adjusted EBITDA in 2025.
Financial highlights
Q3 net revenue was $118.6 million, down 15.3% from $140 million in the prior year.
GAAP gross margin was 29.7%, down 410bps year-over-year due to $12.9 million in restructuring charges; adjusted gross margin improved 340bps to 40.5%.
Operating loss increased to $46.8 million from $32.6 million, mainly due to restructuring and impairment charges.
Adjusted EBITDA was negative $6.4 million, an improvement from negative $16.3 million last year.
Cash and cash equivalents at quarter-end were $23.4 million; inventories were $59.9 million, down 10.5% from year-end 2023.
Outlook and guidance
Full-year 2024 net revenue expected at the lower end of $490–$510 million guidance range.
Adjusted EBITDA outlook for 2024 also at the lower end of $(20) million to $(10) million; positive adjusted EBITDA expected in Q4.
Annual EBITDA savings of $15–$20 million from restructuring expected to begin in 2025.
Additional restructuring and related charges of $9.9 million are expected through Q2 2025.
Positive cash flow and adjusted EBITDA targeted for 2025, with no volume-driven tailwind assumed.
Latest events from Purple Innovation
- Profitability returns as cost actions, innovation, and channel expansion drive growth for 2025.PRPL
27th Annual ICR Conference9 Jul 2026 - Q4 returned to profitability with margin gains, new products, and a strategic review underway.PRPL
Q4 20248 Jul 2026 - Gross margin surged to 40.7% as sales grew 2% and 2024 revenue guidance was cut by $50M.PRPL
Q2 20248 Jul 2026 - Shareholders will vote on a reverse stock split to maintain Nasdaq listing and adjust capital structure.PRPL
Proxy filing8 Jun 2026 - Shareholders will vote on a reverse stock split to maintain Nasdaq listing and adjust capital structure.PRPL
Proxy filing29 May 2026 - Q1 revenue fell 8.1% to $95.7M, showroom comps rose 7%, and guidance was lowered.PRPL
Q1 202628 Apr 2026 - Shareholders will vote on directors, executive pay, and auditor ratification at a virtual meeting.PRPL
Proxy filing22 Apr 2026 - Proxy covers director elections, say-on-pay, auditor ratification, and strong ESG and governance.PRPL
Proxy filing22 Apr 2026 - Q4 revenue up 9% with positive adjusted EBITDA and 2026 guidance targets strong growth.PRPL
Q4 202531 Mar 2026