Track & Field Co (TFCO4) Corporate presentation summary

Company history and milestones

• Founded in 1988 as an apparel factory, opening its first store in 1990 and expanding to 374 stores by mid-2024, including its first international franchise in Portugal.

• Major milestones include the launch of e-commerce, IPO on B3, and the introduction of the TFSports ecosystem and tfmall marketplace.

• Leadership transitions supported ongoing digital transformation and expansion.

Business model and ecosystem

• Operates a hybrid model with company-operated and franchise stores, focusing on an asset-light, cash-generative approach.

• Franchisees benefit from omnichannel integration, social selling, and a fully supervised network with royalties charged only after sell-out.

• The ecosystem includes TFSports (events and wellness), tfmall (marketplace), and TFC Food & Market (healthy food and supplements).

Product and service offering

• Offers four main product lines: sportswear, athleisure, water sports, and accessories, catering to women, men, kids, and teens.

• Differentiators include exclusive design, proprietary technology, high-quality materials, and frequent capsule collections.

• Provides a one-stop shop experience, integrating online and offline channels, and personalized customer journeys via concierge services.