Adore Beauty Group
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Adore Beauty Group (ABY) investor relations material

Adore Beauty Group H2 2026 earnings summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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H2 2026 earnings summary24 Aug, 2026

Executive summary

  • Achieved record revenue of AUD 207.3 million for FY26, up 4.3% year-over-year, driven by omni-channel expansion, new store openings, retail media, and owned brands.

  • Opened 13 new retail stores, expanding the network to 20, with five more planned for FY27, and completed a new semi-automated national distribution center and ERP rollout.

  • Omnichannel customers represented 9.6% of FY26 revenue, rising to 11.9% in H2, and had 2.5x higher lifetime value than online-only customers.

  • Underlying EBITDA was AUD 3.8 million (1.8% margin), down 39% year-over-year but in line with guidance, impacted by higher fixed costs from store network investments.

  • Major investments in omni-channel infrastructure, technology, and retail network positioned the group for future growth.

Financial highlights

  • Gross margin was 34.8%, down 52 bps year-over-year but up 134 bps from FY24, with H2 margin improving 18 bps.

  • Underlying EBITDA margin was 1.8%, down from 3.1% in FY25.

  • Marketing and advertising costs declined 22.8% to 8.8% of sales, with customer acquisition costs dropping 37% to AUD 35 per customer.

  • Marketing return on ad spend (ROAS) increased to 14x from 9x year-over-year.

  • Inventory turnover improved to 6.9x, with inventory down 11.3% on a like-for-like basis.

Outlook and guidance

  • Targeting at least 10% revenue growth and underlying EBITDA of AUD 9–13 million for FY27, driven by maturing omni-channel economics and operational efficiencies.

  • Full benefit of store network expected in FY27/FY28 as stores mature and operational initiatives ramp up.

  • Net debt expected to peak in H1 FY27 before declining as investment cycle completes and EBITDA improves.

  • Four new Adore Beauty stores and one new iKOU store to open in H1 FY27, reaching 25 stores.

  • Expecting significant operational efficiencies and improved profitability as investments mature and omni-channel strategy gains traction.

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Frequently asked questions

Adore Beauty Group Limited operates an integrated content, marketing, and e-commerce retail platform in Australia and New Zealand. The company distributes cosmetics, skincare, makeup, fragrances, hair care, body products, and bath and bodycare brands through its own branded websites and third party platforms. Adore has approximately 15 full-time employees who work from home office located in the Sydney metropolitan area. The company was founded in 2014 by a group of Australian entrepreneurs with extensive start-up and technology experience.