Asahi Group (2502) investor relations material

Strategic vision and growth pillars

• Pursuing a One Asahi strategy to connect multi-beverage ambitions with sustainable growth and shareholder value, anchored by consumer delight, superior customer value, and organizational capability.

• Leading positions in key beverage categories in Oceania, with #1 in alcohol and #2 in non-alcohol, and a strong presence across 24 APAC countries.

• Integrated value creation model compounds growth and returns, enabling reinvestment into future opportunities and margin expansion.

• Each region plays a distinct role: Oceania focuses on value and premiumisation, while SCSEA targets regional expansion and scaling a multi-beverage platform by 2035.

• Sustainability strategy targets impact across planet, people, and product, including renewable energy, recycled packaging, and responsible product innovation.

Market environment and performance

• Oceania macro conditions remain constrained but resilient, with beer growth in low single digits, robust RTD and non-alcoholic growth, and inflation above target.

• SCSEA region sees robust growth driven by stimulatory measures, rising affluence, and growing incomes, with strong beverage market expansion, especially in beer.

• APAC delivered a resilient first half in 2026, with core operating profit broadly in line with the prior year despite challenging conditions.

Execution and operational excellence

• Strong execution of strategic agenda in APAC, including portfolio innovation, premiumisation, and expansion into new segments like energy.

• Expanded customer reach to ~51,000 outlets in Australia and New Zealand, enhancing delivery density, innovation scaling, and trade productivity.

• Focused on three growth levers: enhancing brand propositions, premiumising the portfolio, and unlocking new consumption occasions and categories.

• Investments in supply chain, automation, and AI to drive efficiency, cost control, and digital transformation.