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BTS Group (BTS) investor relations material
BTS Group ABGSC Investor Days summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.ABGSC Investor Days summary4 Dec, 2025
Company overview and business model
Celebrating 40 years in business with SEK 250 million annual revenue and 1,200 full-time staff, plus 600+ part-time coaches for flexibility.
Operates in 37 offices globally; 50% of business in North America, 20% in Europe, and 30% in other markets.
Focuses on people side of change, leadership development, business acumen, and strategy execution.
Offers assessment, change/transformation, CEO coaching, and scaled coaching supported by proprietary technology.
Differentiated by unique IP in simulations, now enhanced with AI, and a flexible licensing model.
Financial performance and regional trends
Long-term average revenue growth of 12% and EBITDA growth of 15% per year.
Q3 saw a significant profit drop in North America due to a one-time license loss; Europe performed strongly.
North America is undergoing a turnaround, with a reorganization in June and a plan to restore double-digit growth within three quarters.
Win rates in North America improved from 20-25% in Q1 to 63-74% in Q3 for large deals; Q4 bookings are up year-over-year.
Europe has maintained high win rates for eight quarters, with strong growth in the first half and a slight slowdown in the second half.
AI innovation and operational efficiency
Internal AI initiatives led to $5 million in cost reductions and ongoing productivity improvements.
AI services grew 482% year-over-year; AI platform bookings up 15x, driven by the Wonderway acquisition.
Seven internal AI teams are being restructured for further value creation; more gains expected in coming quarters.
New AI simulation platforms and conversational bots launched, with additional partnerships and platform development underway.
North America turnaround: Q4 bookings trend
AI impact on operational staff reduction targets
M&A: Geographical vs. tech acquisition priority
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Frequently asked questions
BTS Group AB provides business strategy consulting services, including strategic planning and development, change management and leadership, business simulation and modeling, service design, sales and marketing optimization, digital transformation, enterprise performance management and process improvement. The Company provides its services to telecom, healthcare, banking, insurance, financial service companies and utilities. BTS Group serves customers worldwide.
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