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Crown Crafts
Crown Crafts (CRWS) investor relations material
Crown Crafts 28th Annual ICR Conference 2026 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.28th Annual ICR Conference 2026 summary13 Jan, 2026
Recent business developments and strategy
Transitioned to a pure-play infant products company, expanding into toys and toddler bedding through acquisitions since 2009, with the latest in 2024 adding diaper bags and high-end toys.
CEO and CFO have deep experience, with the CEO serving for 25 years and the CFO joining in 2023 after a public accounting background.
Product sales are driven by both cyclical and seasonal factors, with toys peaking at Christmas and Easter, and bedding influenced by retailer program resets.
Birth rates, especially first births, are closely monitored, with recent stabilization and a slight increase in 2024, and a shift toward older, higher-income mothers.
Economic pressures have led to consumer trade-downs, with buyers opting for lower-priced SKUs and smaller pack sizes.
Distribution channels and market position
Walmart is the largest channel, followed by Amazon and Target, with additional sales through specialty stores, international distributors, and unique channels like LEGOLAND Parks and Chick-fil-A.
Holds significant market share in bibs (about 50%) and toddler bedding (80–90%), with growth opportunities in other categories and direct-to-consumer and international expansion.
Growth strategies include leveraging internal sales teams, distributors, trade shows, and longstanding industry relationships.
Tariffs, sourcing, and cost management
Tariffs led to reduced production and temporary out-of-stocks, but cost reductions were achieved through supplier negotiations, packaging changes, and price increases to retailers.
Shifting sourcing is easier for soft goods than toys due to mold costs and safety requirements; maintaining high safety standards is critical.
Impact of first births on product strategy
Future sourcing strategy given tariff impact
Growth avenues post-debt reduction
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Next Crown Crafts earnings date
Q3 202611 Feb, 2026
Crown Crafts
Next Crown Crafts earnings date
Q3 202611 Feb, 2026
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Frequently asked questions
Crown Crafts Inc is a manufacturer and distributor in the infant, toddler, and juvenile consumer products industry. The company specializes in designing, marketing, and distributing a broad range of products including bedding, blankets, and other nursery accessories through its wholly-owned subsidiaries, Crown Crafts Infant Products, Inc., and Hamco, Inc. It is headquartered in Gonzales, Louisiana, and its shares are listed on the NASDAQ under the symbol CRWS.
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