FIGS (FIGS) investor relations material

Business overview and industry positioning

• Focuses on premium, functional products for healthcare professionals, transforming a traditionally unbranded, commoditized industry into a branded, community-driven space.

• Serves a replenishment-driven, non-seasonal, and non-cyclical market with 2.9 million active customers out of 140 million global healthcare professionals.

• Positioned as the only public company in the medical apparel space, with a significant lead in product and brand recognition.

Product innovation and assortment

• Proprietary FIONx and new FORMx fabrications offer technical, comfortable, and durable solutions for various healthcare environments.

• Expanded product categories include under scrubs, outerwear, compression socks, footwear, and accessories, supporting a head-to-toe outfitting strategy.

• Non-scrub categories, such as patented medical-grade compression socks and bags, are experiencing strong momentum and rapid sell-outs.

• Core assortment is driven by 17 styles accounting for over 60% of revenue, minimizing fashion and inventory risk.

Marketing and brand campaigns

• Viral campaigns like "Where Do You Wear FIGS" and partnerships with Team USA and celebrities have significantly increased brand engagement and organic traffic.

• Social engagement and direct traffic have doubled or tripled year-over-year, with campaigns reaching up to 20 million views.