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Fiskars (FSKRS) investor relations material

Fiskars Q2 2025 earnings summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Q2 2025 earnings summary17 Jul, 2025

Executive summary

  • Net sales declined 6.8% year-over-year on an FX-neutral basis, mainly due to U.S. weakness and tariff-driven uncertainty; comparable EBIT dropped to €3 million in Q2 2025.

  • Transformation levers showed progress: direct-to-consumer sales up 4% and China up 12% in Q2.

  • Updated full-year EBIT guidance set at €90–110 million, reflecting ongoing tariff and market challenges.

  • Cash flow from operating activities and free cash flow both decreased significantly year-over-year.

  • Leadership changes include a new CEO for Vita and an interim Group CEO; business area separation is underway.

Financial highlights

  • Q2 2025 net sales: €258.3 million (down from €281.0 million YoY); H1 2025 net sales: €550.2 million (down 2.4% YoY).

  • Comparable EBIT for Q2 was €3.0 million (down from €19.2 million YoY); H1 comparable EBIT: €29.8 million (down from €44.2 million YoY).

  • Comparable gross margin for H1 decreased by 150 bps to 47.2%; Q2 gross margin at 46.8%.

  • Free cash flow in Q2 was €12.4 million, down from €49.3 million YoY; H1 free cash flow was -€4.9 million.

  • Comparable EPS for Q2 was -€0.05 (Q2 2024: €0.10); H1 EPS: -€0.19 (H1 2024: -€0.05).

Outlook and guidance

  • Full-year comparable EBIT expected in the €90–110 million range, revised down due to U.S. tariff impacts and rapid demand decline.

  • Mitigation actions for tariffs are in place for H2, with EBIT generation seasonally weighted to H2, especially Q4.

  • Market visibility remains limited, with consumer sentiment and Vita volumes as key factors.

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Frequently asked questions

Fiskars Oyj Abp engages in the manufacture, sale, and distribution of consumer products such as home decor and crafts, outdoor activities, leisure, garden items, and footwear. It operates through the following segments: Europe; The Americas; Asia Pacific; Building and Consumer Flow; and Other Operations. The Europe segment markets tableware and decorative items, kitchenware products, textiles products, DIY materials, sewing machines and related accessories products. The America's segment includes Canada and the United States. Fiskars Oyj Abp was founded in 1649 and is headquartered in Helsinki, Finland.

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