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GrowGeneration Corp., through its subsidiaries, owns and operates retail hydroponic and organic gardening stores in the United States. The company engages in the marketing and distribution of nutrients, growing media, advanced indoor and greenhouse lighting, environmental control systems, vertical benching, and accessories for hydroponic gardening, as well as other indoor and outdoor growing products. GrowGeneration Corp's stores provide a center-of-the-store collection model for plant nutrients and other indoor gardening supplies; and its online store serves the customer from seed germination to harvest. It offers a variety of products, including organic nutrients; light bulbs, fixtures, ballasts, reflectors and glass tubes; ventilation systems; grow tents; fertilizer additives; crop support supplies; organic mushroom kits; essential oils, herbs and botanicals; aroma therapy kits; cleaning solutions; carbon filters; tools and equipment; books on growing techniques; water pumps; timers and irrigation controllers; heating pads; seeds to grow food items such as plants, fruits, vegetables and herbs at home or to sell at the local farmers' markets. Its catalog provides information on plant care tips by mail.