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Ipsos SA, commonly referred to as Ipsos, is a global market research and consulting firm headquartered in Paris, France. Founded in 1975, the company specializes in delivering information and insights on brands, markets, people, and society. Ipsos offers a variety of services including market strategy and understanding, retail and consumer intelligence, public affairs, media development, and employee relationship management. The company's research methods cover both qualitative and quantitative techniques, providing actionable insights across various sectors such as healthcare, media, advertising, and technology. The company is headquartered in Paris, Ile-de-France, and its shares are listed on the Paris stock exchange.
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IPS
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🇫🇷 France