MINISO Group Holding Investor Relations Material

MINISO Group Holding Limited (MNSO) is an investment holding company that specializes in the retail and wholesale of a broad range of lifestyle products. Established in 2013 and based in Guangzhou, China, MINISO operates globally, offering products in diverse categories such as home décor, small electronics, textiles, accessories, beauty tools, toys, cosmetics, personal care items, snacks, and stationeries. The company markets these products under the MINISO and WonderLife brands. Additionally, it offers a variety of toys including blind boxes and collectible dolls under its TOP TOY brand. MINISO is known for its design-driven approach, catering to consumers in Asia, the United States, and Europe. The company is headquartered in Guangzhou, China, and its shares are listed on the New York Stock Exchange.