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MIXUE Group (2097) investor relations material
MIXUE Group Q2 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
Executive summary
Revenue for the six months ended June 30, 2025, rose 39.3% year-over-year to RMB14,874.8 million, with net profit up 44.1% to RMB2,718.2 million and basic earnings per share at RMB7.23.
Store network expanded to over 53,000 globally, including 48,281 in mainland China and 4,733 overseas as of June 30, 2025.
The franchise model remains the primary growth driver, with franchisees accounting for nearly all stores and only 2.6% of revenue from franchise and related services.
Focused on supply chain enhancement, brand IP building, and digitalization to drive operational efficiency and consumer engagement.
Financial highlights
Gross profit increased 38.3% year-over-year to RMB4,706.4 million; gross margin for goods and equipment slightly decreased to 30.3%, while franchise services margin improved to 82.7%.
Basic and diluted earnings per share rose to RMB7.23, up from RMB5.23 year-over-year.
Cash and equivalents, time deposits, and financial assets totaled RMB17,611.8 million, up 58.5% from December 31, 2024.
Net cash from operating activities was RMB3,275.4 million for the period.
Other income and gains nearly doubled to RMB158.6 million, mainly from higher interest income and government subsidies.
Outlook and guidance
Plans to further expand the store network in China and Southeast Asia, leveraging supply chain and digitalization.
Continued investment in R&D, logistics, and brand IP, with a focus on long-term sustainability and global brand building.
No interim dividend declared for the period.
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