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Nature's Sunshine Products (NATR) investor relations material
Nature's Sunshine Products Q2 2025 earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Q2 2025 earnings summary31 Jul, 2025
Executive summary
Q2 2025 net sales rose 3.8%–4% year-over-year to $114.8M, led by strong growth in Japan, Central Europe, and North America digital channels, offsetting weakness in China and Latin America.
Adjusted EBITDA increased 8%–8.3% to $11.3M, reflecting operational improvements and higher sales.
Net income surged to $5.3M–$5.5M (up 270.9%–295.3% year-over-year), with diluted EPS at $0.28, driven by foreign exchange gains and lower tax expense.
Digital business in North America grew 34%, with Subscribe and Thrive Autoship exceeding 50% of DTC sales.
Company remains focused on digital transformation, innovation, and targeted investments despite macroeconomic and regulatory uncertainties.
Financial highlights
Gross margin improved to 71.7% (up 30–36 bps year-over-year), driven by cost savings and margin initiatives.
SG&A expenses increased to $43.7M (38.1% of sales), mainly due to digital marketing, compensation timing, and non-recurring costs.
Operating income declined to $4.3M (3.7% of sales), impacted by higher SG&A and market mix.
Cash and equivalents stood at $81.3M with zero debt; net cash from operations for H1 was $6.9M, up from $3.5M.
Share repurchases in H1 2025 totaled 1,011,000 shares for $12.3M–$12.4M; $21.4M remains authorized.
Outlook and guidance
Full-year 2025 net sales guidance raised to $460M–$475M (1%–5% growth); adjusted EBITDA guidance increased to $41M–$45M.
Gross margin expected to improve modestly in H2 as FX headwinds abate; SG&A projected at $41M–$42M per quarter.
North America and Japan expected to drive H2 growth, with digital business targeted to grow 25%+.
Asia Pacific growth to moderate due to tough comps; Europe to see double-digit growth in Central Europe.
Management monitoring tariffs, trade policy, and internal compliance investigations; no material impact expected in 2025.
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Next Nature's Sunshine Products earnings date
Q3 20256 Nov, 2025
Next Nature's Sunshine Products earnings date
Q3 20256 Nov, 2025
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Frequently asked questions
Nature's Sunshine Products Inc. is a health and wellness company that develops, manufactures, and markets natural nutritional supplements and personal care products. The company offers a wide range of products, including vitamins, minerals, herbal supplements, and essential oils, designed to support overall health and wellness. Nature's Sunshine serves customers worldwide through a direct selling model and a network of independent distributors. The company is headquartered in Lehi, Utah, and its shares are listed on the NASDAQ.
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