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BIC (BB) investor relations material

BIC Q4 2025 earnings summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Q4 2025 earnings summary25 Feb, 2026

Executive summary

  • 2025 was marked by a volatile macroeconomic environment, with net sales of €2,090m (down 0.9% at constant currency), driven by weak US and Latin America performance but offset by growth in Middle East, Africa, and Brazil.

  • Adjusted EBIT margin was 13.6%, with free cash flow of €222m, reflecting margin pressure from tariffs and higher costs.

  • Portfolio was streamlined by discontinuing Skin Creative, Rocketbook, and Cello, improving future profitability.

  • Tangle Teezer integration was highly successful, delivering double-digit growth and accretive margins, significantly contributing to group growth.

  • Major governance changes included a new leadership team and renewed board to support strategic transformation.

Financial highlights

  • FY 2025 net sales: €2,090m (down 0.9% at constant currency, -4.7% organic); Q4 net sales: €495m (+1.1% at constant currency).

  • Adjusted EBIT: €283m (13.6% margin), down from €343m (15.6%) in 2024.

  • Adjusted EPS: €4.74, compared to €6.15 in 2024.

  • Free cash flow: €222m, down from €271m in 2024.

  • Net income group share: €86m, down from €212m in 2024.

Outlook and guidance

  • 2026 is expected to be a transitional year, with a focus on stabilizing performance and improving organic net sales trends.

  • Slight expansion in adjusted EBIT margin and stable free cash flow anticipated.

  • Strategic plan to be presented later in 2026 by the renewed leadership team.

Rationale for portfolio streamlining decisions?
Tangle Teezer's impact on Blade Excellence growth?
BIC's US market share performance by category?
Tariff impact on 2026 EBIT margin
Tangle Teezer in-house production strategic value
Magnitude of business exits' 2026 margin boost
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Frequently asked questions

Société BIC SA is a global manufacturer known for producing consumer goods in three main categories: stationery, lighters, and shavers. The company’s product portfolio includes pens, pencils, markers, and other writing instruments, alongside disposable lighters and razors. BIC's products are widely recognized for their simplicity, reliability, and affordability. The company is headquartered in Clichy, France, and its shares are listed on Euronext Paris.

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