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Topgolf Callaway Brands (MODG) investor relations material
Topgolf Callaway Brands Goldman Sachs 32nd Annual Global Retailing Conference 2025 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
Industry trends and consumer behavior
Golf participation has surged post-pandemic, with both on-course and off-course engagement growing, and female participation reaching record highs.
The sport is now more culturally relevant, attracting a younger, more diverse audience, and is no longer seen as elitist.
Off-course venues like Topgolf have become significant, supporting overall industry growth and broadening access.
Barriers such as time and expense are being addressed, making golf more accessible and appealing to new demographics.
The customer base for golf equipment is now broader, younger, and more diverse, with a notable increase in female golfers.
Innovation and product strategy
Product innovation remains central, with heavy investment in R&D and early adoption of AI in product design.
The brand leads in premium golf equipment and is recognized for being approachable, especially for new and female golfers.
Sustained leadership in U.S. golf equipment sales and significant investment in golf ball manufacturing.
Innovation cadence is strong, with new technologies and product launches driving differentiation.
Pricing, tariffs, and cost management
Golf equipment demand is more sensitive to innovation than price, with little impact from moderate price increases.
Tariff costs increased from $25M to $40M due to higher rates, but mitigation efforts include supply chain efficiency, margin programs, and pricing strategies.
Comprehensive cost reviews and vendor negotiations are underway to offset tariff impacts.
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