Viant Technology Investor Relations Material
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Viant Technology Inc. (Viant Tech) operates as an advertising software company in the United States, Europe, and internationally. The company's Applications segment focuses on providing tools and applications to enable clients to discover consumers' interests and deliver their messages across multiple advertising channels. Its Planning & Optimization segment enables agencies, brands, and publishers to produce, automate, and analyze their digital marketing campaigns to optimize performance across devices. Its Delivery & Solutions segment provides media companies with planning, buying, measurement, optimization, targeting, and reporting services; as well as platforms that allow them to plan and purchase media inventory through a real-time auction process. This segment also offers audience management solutions; automated inventory management; impression-level attribution modeling; and server-side pixel-based tracking technology. The company was formerly known as Visible World Inc. and changed its name to Viant Technology Inc. in January 2010. Viant Technology Inc. is based in Boston, Massachusetts.
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