adidas (ADS) Q2 2024 TU earnings summary
Event summary combining transcript, slides, and related documents.
Q2 2024 TU earnings summary
13 Jun, 2025Executive summary
Q2 2024 currency-neutral revenues rose 11% year-over-year; euro revenues up 9% to €5.822 billion.
Excluding Yeezy, currency-neutral revenues increased 16% year-over-year.
Operating profit for Q2 reached €346 million, up from €176 million last year, including €50 million from Yeezy inventory sales.
Financial highlights
Gross margin in Q2 was 50.8%, nearly flat compared to 50.9% in Q2 2023.
Underlying gross margin improved due to better sell-throughs, reduced discounting, lower sourcing costs, and favorable category mix.
Outlook and guidance
Full-year 2024 currency-neutral revenue growth now expected at high-single-digit rate, up from previous mid- to high-single-digit guidance.
Operating profit guidance raised to around €1.0 billion for 2024, up from €700 million.
Assumes remaining Yeezy inventory will be sold at cost, adding €150 million in sales but no further profit.
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