Q2 2024 TU
Logotype for adidas AG

adidas (ADS) Q2 2024 TU earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for adidas AG

Q2 2024 TU earnings summary

13 Jun, 2025

Executive summary

  • Q2 2024 currency-neutral revenues rose 11% year-over-year; euro revenues up 9% to €5.822 billion.

  • Excluding Yeezy, currency-neutral revenues increased 16% year-over-year.

  • Operating profit for Q2 reached €346 million, up from €176 million last year, including €50 million from Yeezy inventory sales.

Financial highlights

  • Gross margin in Q2 was 50.8%, nearly flat compared to 50.9% in Q2 2023.

  • Underlying gross margin improved due to better sell-throughs, reduced discounting, lower sourcing costs, and favorable category mix.

Outlook and guidance

  • Full-year 2024 currency-neutral revenue growth now expected at high-single-digit rate, up from previous mid- to high-single-digit guidance.

  • Operating profit guidance raised to around €1.0 billion for 2024, up from €700 million.

  • Assumes remaining Yeezy inventory will be sold at cost, adding €150 million in sales but no further profit.

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