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Baby Bunting Group (BBN) H2 2024 earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for Baby Bunting Group Limited

H2 2024 earnings summary

1 Jun, 2026

Executive summary

  • FY24 pro forma NPAT was AUD 3.7 million, within guidance, while statutory NPAT was AUD 1.7 million; strong cash conversion of 86% and no final dividend to support growth initiatives.

  • The business operates 70 omni-channel stores in Australia and 4 in New Zealand, with 85% brand awareness and over 800,000 active loyalty customers generating 90%+ of sales.

  • Strategic initiatives launched in June 2024 are driving improved sales and margin momentum, with early FY25 sales up 3.5% and comp sales up 2%.

  • Store network expanded by four new stores (three in NZ, one in Australia), with one closure; omni-channel and online fulfillment now available across all stores.

Financial highlights

  • FY24 total sales were AUD 498.4 million, down 3.4% year-over-year; gross margin was 36.8%, down 56 bps, but Q4 and July 2024 saw margin improvement of 180 bps year-on-year.

  • Online sales grew 5.6% year-over-year, now 21.8% of total sales; Marketplace GMV reached AUD 3.1 million, with AUD 1 million in new in-store product sales from Marketplace brands in H2.

  • Cost of doing business rose by AUD 6 million, mainly from new and annualizing stores, offset by AUD 3 million in overhead cost outs and AUD 3.5 million in labor productivity savings.

  • Net debt at year-end was AUD 13.0 million, with a renewed $70 million debt facility extended to September 2027.

  • FY24 CapEx was AUD 9.5 million, including AUD 4.6 million for new stores and AUD 4 million for operational/IT renewal.

Outlook and guidance

  • FY25 pro forma NPAT guidance is AUD 9.5–12.5 million, with comparable store sales growth of 0–3% and targeted gross margin of 40%.

  • Six new stores planned (three large, three small format), with CapEx of AUD 10–13 million, fully funded by operating cash flow.

  • Long-term gross margin target is 42%; cost of doing business to rise due to wage inflation (3.75%), new stores, and investment in data/analytics and NZ support.

  • FY25 outlook assumes stable economic and retail conditions, and no significant increase in sea freight costs.

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