Brunel International (BRNL) CMD 2026 summary

Strategic direction and market positioning

• Sharpened focus on high-growth, skill-scarce verticals: conventional energy, renewables, mining, power & grid, and defense, leveraging existing client relationships and talent pools.

• Entered an inflection point with a scalable global operating model and cost base, focusing on engineering-intensive sectors.

• Shifted away from non-core activities and optimized cost structure, removing over EUR 40 million in costs over two years.

• Enhanced global steering, standardized operations, and unified platform to drive efficiency and consistency.

• Reshaped go-to-market strategies in NL/DACH, introduced new services, and strengthened sales and recruitment capabilities.

Market positioning and business models

• Operates two complementary models: global (large CapEx projects, high volume, moderate margin) and European (specialist, higher margin, lower volume), both supported by a unified delivery system.

• Global network spans 45 countries, serving clients with 10,000 direct employees and EUR 1.2B revenue.

• Flexible delivery model allows serving global clients without local presence, optimizing cost base.

• Proven ability to deliver large-scale, complex projects with scalable global mobility and compliance.

• Strengthened global steering and standardized operations to drive efficiency and consistency.

Technology and AI integration

• Modernized IT platform with unified data layer, supporting over 1 million specialist profiles.

• In-house AI capabilities (NEO platform) enhance recruitment speed, matching quality, and productivity; global rollout targeted for 2026.

• AI is shifting demand to higher-skill roles and enabling faster, scalable talent delivery.

• Technology enables scalable growth and margin improvement without proportional cost increases.

• Early adoption of AI provides a competitive edge, though expected to become industry standard.