eHealth (EHTH) Investor presentation summary

Market opportunity and industry trends

• Medicare Advantage and Supplement markets are large and growing, with Medicare eligibles expected to reach 77M by 2030 and a strong shift toward digital and omni-channel solutions for plan selection.

• Consumers face increasing complexity in health insurance choices, especially seniors, driving demand for advisory and technology-driven solutions.

• Recent Medicare trends include plan cancellations, benefit changes, and heightened demand for broker advisory, prompting a shift to a Lifetime Advisory Model.

Business model and competitive positioning

• Operates as an omni-channel health insurance marketplace with partnerships spanning over 180 carriers and a distinct consumer brand.

• Differentiates through a relationship-driven, consumer advocate approach, broad plan selection, and deep technology integration, including AI.

• Offers industry-leading distribution with end-to-end online enrollment, licensed advisors, and innovative omni-channel tools.

Technology and AI innovation

• Sector leader in AI adoption, with AI-powered voice agents deployed at scale, delivering a 240bps conversion lift and 77% caller satisfaction.

• AI integration enhances scalability, reduces call center costs, and improves both front-end consumer experience and back-end efficiency.