GN Store Nord (GN) C-level Sitdown summary

Event overview

• Investor and analyst event in Copenhagen, with physical and virtual attendance, focused on strategy updates and business insights.

• CFO Peter Gormsen to review the investment case, 2022 financial guidance and mid-term targets; themes included growth markets and group synergies.

Hearing strategy and profitability

• Strategy focused on growing above the market, gaining share in core hearing aids, innovation, preferred-partner status with hearing care professionals and emerging opportunities.

• Target to restore the hearing unit’s EBITA margin to above 20% in FY 2024, supported by market growth, share gains and operational initiatives.

• Supply-chain simplification, automation and digitalization positioned as support for profitability recovery; presentations also covered the U.S. opportunity and hearing technology trends.

Audio, video and gaming growth

• Audio unit strategy aimed to expand from audio into video and gaming, address short-term supply-chain conditions and pursue mid- to long-term growth and market-share gains.

• Growth levers included converting non-users and wrong-users, driving replacements, attaching more products and supporting work-from-anywhere adoption.

• Collaboration business and meeting-room technology leadership were agenda themes; SteelSeries planned to pursue gaming-market share through product expansion, brand investment and revenue synergies.