Harley-Davidson (HOG) AGM 2026 summary

Opening remarks and agenda

• Chairman welcomed shareholders and introduced board members and executive team attending the meeting.

• The agenda included a business update, formal business items, and a focused Q&A session limited to agenda items.

Financial performance review

• 2025 was described as a challenging year, with both macroeconomic and controllable pressures impacting results.

• Leadership expressed that 2025 results did not reflect the company's full potential.

Board and executive committee updates

• New President and CEO, Artie Starrs, joined in October 2025 and acknowledged the board's role in guiding the company.

• Directors standing for election were introduced, with details available in the proxy statement.