i-mobile Co (6535) Q2 2026 earnings summary

Executive summary

• H1 FY2026 net sales rose 2.6% YoY to ¥16,826 million, 100.2% of plan and a record high; operating profit fell 23.2% to ¥2,875 million, 88.5% of plan.

• Lower profit reflected higher SG&A, including promotion costs after strong Q1 donations, investment in people and rebuilding Online Advertising revenue; Q2 operating profit reached a quarterly record as promotion costs eased.

Financial highlights

• H1 ordinary profit was ¥2,913 million, down 22.1% YoY; profit attributable to owners of parent was ¥2,028 million, down 20.8% and 90.2% of plan.

• Gross profit was ¥16,780 million versus ¥16,736 million; SG&A rose to ¥13,904 million from ¥12,633 million.

• Comprehensive income was ¥2,033 million versus ¥2,565 million; basic EPS was ¥36.18 versus ¥44.40.

• Consumer Service sales were ¥15,606 million, up 3.1% YoY; operating profit was ¥2,960 million, down 20.8%, with a 19.0% margin versus 24.7%.

• Online Advertising sales were ¥1,178 million, down 5.2% YoY; operating loss was ¥23 million versus ¥77 million profit, with a -2.0% margin versus 6.2%.

Outlook and guidance

• FY2026 forecasts remain unchanged: net sales ¥22,000 million, operating profit ¥4,500 million, ordinary profit ¥4,460 million and parent-attributable profit ¥3,120 million.

• Forecast YoY growth is 2.2%, 8.9%, 9.6% and 5.5%, respectively, on the stated new-method basis; conventional FY2025 comparison implies growth of 4.7%, 24.5% and 20.2% for sales, operating profit and parent-attributable profit.

• Segment forecasts: Consumer Service sales ¥19,750 million and operating profit ¥4,600 million; Online Advertising sales ¥2,300 million and operating profit ¥60 million.

• FY2026 forecast basic EPS is ¥55.67; planned annual dividend is ¥27 per share, with no forecast revision.

• Priorities include Consumer Service loyalty and revenue diversification, and Online Advertising portfolio restructuring and new-business monetization.