Match Group (MTCH) Morgan Stanley Technology, Media & Telecom Conference 2026 summary

Key accomplishments and organizational changes

• Significant improvement in employee engagement, with survey scores rising 10–20 points in six months.

• Enhanced product roadmap execution, introducing innovative and consumer-centric features like Double Date.

• Improved app stability and recommendation algorithms, with a major product demo event scheduled.

Product innovation and user experience

• Focus on making Tinder safer through technology like Face Check, reducing bad actor interactions by 60%.

• Shifted marketing from brand awareness to product-focused, bottom-funnel user acquisition, especially via social media.

• Project Aurora in Australia piloted features like Chemistry (AI-driven profile insights) and new marketing tactics, with positive results in gender balance and user engagement.

Roadmap and future priorities

• Main priorities include improving user profile quality and leveraging AI for better profile creation and recommendations.

• Recommendation algorithm now optimized for user outcomes and retention, not just monetization.

• Ongoing experiments with user givebacks, such as unblurring Likes, to enhance user satisfaction while managing revenue impact.