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Midsona (MSON) Q1 2025 earnings summary

Event summary combining transcript, slides, and related documents.

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Q1 2025 earnings summary

24 Dec, 2025

Executive summary

  • Organic net sales grew 1.4% year-over-year, led by own brands and private label, with capacity build-up in Germany and Spain.

  • Net sales increased 0.9% to SEK 937 million, reversing a prior decline.

  • Cash flow from operating activities improved to SEK 35 million, up from SEK 21 million last year.

  • EBITDA/EBIT before items affecting comparability was stable to slightly down, with EBIT at SEK 37 million (margin 3.9%).

  • CEO transition announced: Henrik Hjalmarsson to succeed Peter Åsberg in June 2025.

Financial highlights

  • Gross margin declined to 28.6% from 29.0% year-over-year, mainly due to higher production costs and sales mix.

  • EBIT before items affecting comparability was SEK 37 million (3.9% margin), down from SEK 38 million (4.1%).

  • Net result was SEK 7 million, down from SEK 16 million, impacted by SEK 13 million in CEO transition costs.

  • Net debt/EBITDA improved to 1.5x from 2.4x a year ago.

  • Cash and cash equivalents at SEK 139 million, with unused credit facilities of SEK 495 million.

Outlook and guidance

  • Organic growth target remains 3–5% annually; Q1 organic growth was 1.4%.

  • EBIT margin target (before items affecting comparability) is >8%; Q1 margin was 3.9%.

  • Net debt/EBITDA target is <2.5x; Q1 achieved 1.5x.

  • New listings and contracts expected to support growth in Q2; focus on brand-driven growth and efficiency.

  • Production costs expected to stabilize after recent ramp-ups in Germany and Spain.

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