Persimmon (PSN) Q3 2024 TU earnings summary
Event summary combining transcript, slides, and related documents.
Q3 2024 TU earnings summary
8 Jul, 2026Executive summary
Forward order book up 17% year-over-year to £2.02bn, with private order book up 40% to £1.45bn; private ASP in the forward order book is up 10% year-to-date and 5% year-over-year, reaching £291,400.
On track to deliver approximately 10,500 completions in 2024, up from 9,922 in 2023, with 85% already exchanged or completed; strong sales rates and improved customer confidence driven by higher wages, lower interest rates, and greater mortgage availability.
Significant self-help initiatives, including land acquisition, service and quality improvements, and vertical integration, position the business for rapid growth in volumes and profits in 2024 and beyond.
Customer demand remains strong, supported by improved affordability and greater availability of high loan-to-value mortgages.
Financial highlights
Incentives remain at 4-5% of ASP, with a range of 2-7% depending on site performance; most customers expect some form of incentive.
Q3 average outlet number was 264, with nearly 100 new outlets expected to open by year-end.
Q4 is expected to account for 43-44% of annual completions due to timing of outlet openings.
Margin for 2024 expected to be similar to last year, with no change in guidance; embedded margin of the land portfolio described as excellent.
Cash balance at year-end is anticipated to be between £100m and £200m.
Outlook and guidance
Expectation of continued volume and margin growth in 2025, though margin recovery will be tempered by historic build cost inflation and regulatory costs.
Budget and macroeconomic factors, including mortgage rates and National Insurance increases, introduce uncertainty and potential cost headwinds.
Land creditors expected to be higher at year-end due to increased land acquisition activity.
Early government planning reform announcements are seen as positive, with further consultation outcomes awaited.
Pipeline of new sites and three strong brands position the business for continued market improvement.
Latest events from Persimmon
- Completions up 7%, ASP rose 5%, and profit guidance raised, with strong forward sales.PSN
Q4 2024 TU8 Jul 2026 - Forward sales up 15% and guidance reaffirmed, with new products and land investments driving growth.PSN
Q3 2025 TU8 Jul 2026 - Double-digit growth in 2025 with strong outlook for 2026, driven by volume and investment.PSN
H2 20256 May 2026 - Private forward sales up 7% and completions forecast at 12,000–12,500 homes for 2026.PSN
Trading update30 Apr 2026 - Profits, completions, and customer satisfaction rose, supporting a strong 2025 outlook.PSN
H2 20243 Feb 2026 - 5% more completions, 11% revenue growth, and a strong forward order book in H1 2024.PSN
H1 20242 Feb 2026 - 12% completions growth, robust profit, and cautious 2026 outlook amid cost headwinds.PSN
Q4 2025 TU13 Jan 2026 - Profits, completions, and order book grew, supporting a confident full-year outlook.PSN
H1 202523 Nov 2025 - Private forward sales rose 17% and 2025 completions are on track for further growth.PSN
Trading Update6 Jun 2025