Pierce Group (PIERCE) Q3 2025 earnings summary
Event summary combining transcript, slides, and related documents.
Q3 2025 earnings summary
12 Nov, 2025Executive summary
Achieved 17% year-on-year revenue growth in Q3 2025 (20% in local currency), with net revenue reaching SEK 427 million, driven by improved stock availability and strong demand.
Maintained a leading pan-European presence in motorcycle gear e-commerce, expanding from 20 to 28 markets, and increased sales per FTE by over 80% since Q2 2023.
Transformation program (Pierce 2.0) and major IT upgrades are underway, focusing on operational efficiency, customer experience, and scalability, with completion expected by end of Q1 2026.
LTM revenue growth reached 16%, with profitability and scalability momentum following post-Covid challenges.
Strategic investments in IT and inventory expansion supported growth but temporarily impacted gross margin and cash flow.
Financial highlights
Q3 2025 net revenue: SEK 427 million (+17% YoY); adjusted EBIT improved to SEK 11 million from SEK 0 million, despite SEK 13 million in obsolescence and SEK 6 million in transformation costs.
Gross margin declined to 40.1%, down 5.5 percentage points year-over-year, mainly due to obsolescence provisions and targeted price reductions.
Ended Q3 with SEK 161 million in cash, down from previous year but still solid; cash flow was negative due to VAT payment and prepayments to suppliers.
Overhead costs reduced by SEK 5 million year-over-year to SEK 61 million, despite SEK 6 million in transformation expenses.
Net working capital increased to SEK 234 million, reflecting inventory build-up for peak season.
Outlook and guidance
No specific guidance provided, but management remains positive about Black Friday, citing strong inventory and readiness.
Transformation costs and trademark amortization expected to decline from Q2 2026, unlocking SEK 30–40 million in annual EBIT improvement.
Growth from transformation phase expected to moderate; new growth to come from market and vertical expansion (MTB, moped/scooter).
Medium to long-term targets: outgrow the European online motorcycle gear market, achieve 5–8% adjusted EBIT margin, and maintain net debt/EBITDA below 2.0x.
Positioned to benefit from market consolidation as the only pan-European, listed player.
Latest events from Pierce Group
- Revenue up 12% and adjusted EBIT up 81% in 2025, with strong cash and improved efficiency.PIERCE
Q4 202520 Feb 2026 - Q2 revenue up 3%, margin and EBIT improved, with strong cash and ongoing transformation.PIERCE
Q2 202423 Jan 2026 - Gross margin rose to 45.5% and EBIT broke even, but outlook remains uncertain.PIERCE
Q3 202414 Jan 2026 - Returned to profit and growth in 2024, driven by transformation and strong Q4 sales.PIERCE
Q4 202423 Dec 2025 - Q1 2025 revenue up 13%, but margin and EBIT declined amid higher costs and transformation.PIERCE
Q1 202524 Nov 2025 - Record Q2 sales and margin gains driven by growth, efficiency, and IT transformation.PIERCE
Q2 202523 Nov 2025