Salesforce (CRM) Dreamforce 2024 Keynote summary
Event summary combining transcript, slides, and related documents.
Dreamforce 2024 Keynote summary
9 Jul, 2026Opening remarks and vision
Dreamforce 2023 emphasized a new era focused on humans and AI agents collaborating for customer success.
Gratitude was expressed to customers, partners, employees, and the San Francisco community for their support.
The event featured 1,500 sessions, 45,000 in-person attendees, millions online, and 200 sponsors.
Core values of trust, innovation, equality, and sustainability were highlighted as foundational.
Over $1 billion in philanthropy and 10 million volunteer hours have been contributed over 25 years.
AI and Agentforce platform announcements
The third wave of AI, focused on autonomous agents, was introduced as Agentforce.
Agentforce is built into the Salesforce Platform, leveraging unified data, metadata, and workflows for accuracy.
The new Atlas Reasoning Engine powers Agentforce, enabling planning, reasoning, and continuous improvement from customer outcomes.
Agentforce will be generally available in October, with hands-on opportunities at the conference.
Einstein Copilot is being upgraded to Agentforce, with over 100 out-of-the-box, industry-specific actions.
Customer success stories and demos
Wiley reported 40%-70% case resolution with Agentforce, with Atlas (v2) achieving 90%-95%.
Saks Fifth Avenue uses Agentforce for personalized, scalable luxury experiences, integrating AI agents like Sophie across channels.
Live demos showed Agentforce handling customer service, order management, and in-store pickup seamlessly.
Omni Supervisor enables real-time monitoring of both human and AI agent interactions.
Agentforce augments, not replaces, human employees, freeing them for higher-value work.
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