Logotype for SHIFT Inc

SHIFT (3697) Q2 2026 earnings summary

Event summary combining transcript, slides, and related documents.

Logotype for SHIFT Inc

Q2 2026 earnings summary

14 Apr, 2026

Executive summary

  • Achieved record-high net sales in Q2, with FY2026 Q2 reaching JPY 37.2bn (up 18% YoY) and H1 net sales at JPY 72.0bn (up 16.8% YoY), driven by digital transformation and AI-related services.

  • Gross profit reached JPY 12.8bn in Q2 (up 14.3% YoY), though gross margin declined to 34.4% due to front-loaded AI investments.

  • Operating profit declined 14.3% YoY to JPY 6,907 million in H1, reflecting strategic AI spending and increased hiring expenses.

  • Significant AI investment of JPY 2.5bn in H1, with anticipated returns in H2 and a strategic shift to AI-integrated business models.

  • Accelerating transition to a generative AI-native business model, with several AI-driven services launched.

Financial highlights

  • Net sales grew 122% YoY on a non-consolidated basis; gross margin recovered to 34.4%, up 1.9 points from Q1.

  • SG&A expenses increased to 23.4% in Q2, mainly from AI investment and hiring, but are expected to decrease as investments settle.

  • Adjusted operating profit was JPY 7,951 million in H1; EBITDA for the period was JPY 8,590 million, down 11.0% YoY.

  • Full-year revenue forecast raised to JPY 160 billion, with an operating profit target of JPY 20 billion.

  • Basic earnings per share was JPY 15.32, and adjusted basic earnings per share was JPY 19.30.

Outlook and guidance

  • H2 targets include net sales of JPY 80bn+, gross margin above 35%, and operating profit of JPY 11.5–12.5bn.

  • Full-year net sales forecast is JPY 150bn, with a stretch target of JPY 160bn and operating profit of JPY 20bn.

  • Profitability is expected to recover in H2 as AI investments begin to generate revenue.

  • Ambition to reach JPY 190 billion in sales next year and JPY 300 billion by FY2030.

  • No change to previously announced earnings forecast.

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