Sonova (SOON) Investor update summary

Strategic vision and business focus

• Strategy targets CHF 6 billion in revenue by FY 2030/31, focusing on core hearing care and divesting Consumer Hearing.

• Three pillars: innovation for adoption, local market execution with a multi-brand/multi-channel approach, and operational excellence.

• Asia identified as a key growth region, with a multi-stage plan leveraging favorable demographics and low adoption rates.

• New regional structure and expanded leadership team to drive integration, customer-centricity, and digital transformation.

• Market growth supported by demographic trends, low global adoption rates, and increasing longevity.

Innovation and technology leadership

• Strong R&D output: over 30 scientific presentations, 26 publications, and 1,800+ active patents in the past year.

• AI-driven platforms and proprietary DNN chip technology enable real-time speech extraction, improved usability, and personalized solutions.

• Focus on user-centric design, healthy aging, and software-driven value creation, with R&D synergies between hearing aids and cochlear implants.

• Full-stack AI integration and digital ecosystem connect devices, apps, and support for seamless user experience.

• Ranked among the most innovative companies in Europe in 2025 by Fortune magazine.

Operational excellence and cost efficiency

• Operations strategy targets CHF 90 million in annual cost savings by year four, with net savings from year two.

• Four levers: footprint optimization, process streamlining, targeted automation, and value engineering.

• Enhanced customer experience through digitized sales, post-sales support, and service excellence.

• Strengthened supply chain resilience and regional presence to reduce geopolitical risk.

• Commitment to best-in-class efficiency, quality, and on-time delivery.