Barclays 23rd Annual Global Financial Services Conference
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Synovus Financial (SNV) Barclays 23rd Annual Global Financial Services Conference summary

Event summary combining transcript, slides, and related documents.

Logotype for Synovus Financial Corp

Barclays 23rd Annual Global Financial Services Conference summary

21 Jan, 2026

Strategic priorities and transformation

  • Reinforcing commitment to transformation, focusing on team engagement and client loyalty to drive value.

  • Launched new brand campaign and expanded middle market banker team, achieving 8% annualized loan growth in targeted segments in 1H24.

  • Achieved high rankings in J.D. Power and Greenwich Awards, aiming to normalize growth in the Southeast and received 25 Greenwich awards for 2023 performance.

  • Reducing risk profile, especially in credit, with Q3 charge-offs expected at 25-35 bps, lower than earlier in the year.

  • Non-interest expense decreased 1% YTD, with a 7% YoY reduction in FTEs and fraud/operating losses down 11% YTD.

Loan growth and balance sheet optimization

  • Loan production up 50% QoQ in Q2, but still 10% below prior year; pipelines up 8% entering Q3.

  • Strategic reduction in senior housing and shared national credits, with $650M headwind from optimization and utilization.

  • Anticipates loan growth to pick up in late 2024 as headwinds subside and productivity improves.

  • Long-term goal is to grow 100-200 bps above market, with commercial and specialty lending segments showing strong growth.

  • 3Q24 guidance anticipates flat loan growth, ~1% core deposit growth, adjusted revenue of $555–560M, and stable CET1 ratio at ~10.6%.

Market dynamics and competitive positioning

  • Southeast markets growing faster than national average, but competition remains intense with many new entrants.

  • Growth strategy focuses on increasing talent density, expanding product offerings, and deepening client relationships within existing footprint.

  • Operates a diversified model across wholesale, corporate & investment, community, and consumer banking, with significant non-interest revenue streams.

  • Key markets include major economic hubs in the Southeast, benefiting from strong demographic and business trends.

  • Maintains a strong corporate culture, recognized with multiple industry awards and high employee engagement.

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