Tortilla Mexican Grill (MEX) H2 2024 earnings summary
Event summary combining transcript, slides, and related documents.
H2 2024 earnings summary
14 Nov, 2025Executive summary
Achieved significant operational transformation and progress in the UK, with like-for-like sales outperforming the market by 8 percentage points and strong international expansion through the Fresh Burritos acquisition and franchising.
Opened 28 new stores (including 27 Fresh Burritos), bringing the total to 117, and reduced staff turnover by 35 percentage points.
Enhanced menu quality, launched new food ranges, and invested in technology such as loyalty apps and kiosks, supporting a 12-point LFL improvement and increased customer engagement.
Strengthened franchise partnerships, signed a new SSP agreement for 18 stores over five years, and established a central kitchen in Lille for European expansion.
Financial highlights
Group turnover/revenue reached £68 million, up £3.5 million or 3.5% year-on-year, mainly from the Fresh Burritos acquisition and new store openings.
Adjusted group EBITDA was £4.5 million, slightly down from £4.6 million, but UK EBITDA grew 13% to £5.2 million; France contributed a £0.7 million loss as expected.
Cash from operations was £4.2 million, up 10% year-on-year, reinvested into business growth and technology; free cash flow was negative £2.7 million due to acquisition and CapEx.
Net leverage ratio increased to 1.3 from 0.7, with net debt at £5.7 million and total debt at £8.5 million.
Loss before tax rose to £3.3 million, mainly due to a £1.4 million impairment and £1.6 million in one-off acquisition costs.
Outlook and guidance
UK trading in Q1 and Q2 2024 is strong, with 6% like-for-like growth and cost savings from prior initiatives coming through.
France store conversions to Tortilla branding are set to commence in summer 2024, leveraging the new central kitchen, with further franchise openings expected in 2025.
Input costs are stable for 2024 due to early hedging of protein and energy prices.
Board and management remain optimistic about sizeable growth opportunities in both the UK and Europe.
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