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Adcore (ADCO) investor relations material
Adcore Planet MicroCap Showcase: TORONTO 2025 summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Company overview and vision
Focused on making marketing effortless through AI-powered technology and industry expertise.
Founded in 2006 in Tel Aviv, now operates globally with offices in Australia, China, US, Canada, and Israel.
Offers both service and SaaS solutions, with a unified marketing cloud platform.
Public since 2019, upgraded to a major exchange, and has seen significant growth since IPO.
Vision centers on removing marketing complexities to unlock better advertiser performance.
Market opportunity and industry trends
Digital marketing industry projected to grow from $900B in 2023 to $1.1T by 2026.
Market fragmentation and channel complexity create opportunities for unified solutions.
Large enterprises can manage complexity internally, but SMBs benefit most from integrated platforms.
Positioned between advertisers and ad networks, providing end-to-end campaign management.
Industry undergoing significant changes, creating new opportunities for agile tech providers.
Technology and product suite
All-in-one marketing cloud hosts a suite of proprietary apps accessible via subscription.
MediaBlast app targets agency clients for account creation and funding, showing strong ARR growth to $2.3M as of April 2025.
Proposal.ly, in beta, streamlines proposal creation, agreement, and payment for service-based SMBs.
Apps address the full marketing journey, from account setup to performance attribution and finance management.
Unified platform differentiates from competitors who offer point solutions.
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