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Aviva (AV) investor relations material

Aviva Investor update summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Investor update summary16 Oct, 2026

Strategic opportunity and position

  • UK wealth assets of £2.7tn in 2025 are forecast to reach £7.5tn by 2035, with a projected profit pool of ~£10bn.

  • Wealth AUM was £261bn at H1 2026; nearly £30bn of organic flows were generated over three years, and the business ranked number one in UK Wealth by assets.

  • A 21.8m UK customer base, £1.6tn of customer investible assets and a trusted brand support the growth platform.

  • MyAviva provides a single customer view; more than 85% of Wealth customers have access, and 10m customers are reachable through marketing permissions and terms of business.

Growth and profitability

  • Wealth operating profit has doubled since 2019; targets are £280m by 2027 and more than £500m by 2032, led by Workplace and Adviser Platform.

  • Workplace profit grew at a 22% CAGR from 2022–25; Adviser Platform profit grew at a 28% CAGR over the same period.

  • Profit margin has risen nearly 2 bps since 2023; the target is 9–10 bps by end-2027, with efficiency and scale offsetting 1–2 bps of annual revenue-margin pressure.

  • Further organic growth is targeted through Direct Wealth, LLM distribution, Targeted Support, low-cost advice and regulatory developments.

Workplace

  • Workplace had 5.1m customers at H1 2026; 2025 AUM was £153bn, net flows £7.1bn and operating profit £128m.

  • Workplace adds ~200,000 net new customers annually, with a 70% new-business win rate and 99% asset retention.

  • Contract business holds 26% market share; Master Trust AUM grew at a 30% CAGR from 2022–25, with £8bn of Mercer Master Trust AUM transferring in 2026–27.

  • Workplace assets are 30% above the nearest competitor; the market is expected to reach ~£2tn by 2035 and £4tn in the following decade.

  • Growth priorities include Master Trust partnerships, directing customers to Direct Wealth and Advice, retaining assets into retirement and cross-selling the wider offering.

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Frequently asked questions

Leading British Insurance

Aviva plc is a British multinational insurance company headquartered in London. Established in 2000 through the merger of Norwich Union and CGU plc, it stands as one of the largest general insurers in the UK. Aviva provides insurance for private individuals as well as corporations and has in recent years started to expand outside of the UK.

The Roots of Aviva

Tracing its origins back to the establishment of the Hand in Hand Fire & Life Insurance Society in London in 1696, Aviva has a rich and storied history. Over the centuries, it has evolved and grown through a series of mergers and acquisitions. The largest and most notable of these was the merger of Norwich Union and CGU plc in 2000 to form Aviva. After taking its modern form, Aviva has continued to grow through a combination of acquisitions as well as organic growth. Today, the company is primarily focused on the UK but has ventured outside of the British Isles through a series of acquisitions of various insurance companies in France as well as the US.

Broad Spectrum of insurance products

Aviva offers a wide array of services and products that cater to private individuals. These include car, home, health, and life insurance, as well as pension and investment products. Even if the company offers some financial services, the main focus is without a doubt on providing attractive insurance options for their customers. The company is one of the largest insurance providers for private individuals in the UK and competes with names such as Legal & General and Sabre Insurance.

Also Catering to Businesses

In addition to its extensive offerings for individual customers, Aviva also provides a range of products for businesses, such as liability insurance, commercial vehicle insurance, and insurance for shops and offices. By catering to both businesses and private individuals, Aviva is able to have a broad range of customers under their umbrella, and the business is incredibly diverse in its insurance offerings. Regardless of what it is, chances are that Aviva is able to provide some sort of insurance solution that fits the customer's needs.