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Bally's Corporation was incorporated in Missouri in 1952 as Bally Manufacturing Corporation. It is a gaming, hospitality, and entertainment company engaged in casinos and resorts, and online gaming businesses. The company's operations are focused on the Midwest region of the United States. It operates through two segments: Gaming Operations and Other Casino Operations. The Gaming Operations segment offers table games, slot machines, poker, blackjack tournaments, sports book, bingo, pool tables, restaurant and bar concessions, hotel rooms and other forms of entertainment. The Other Casino Operations segment operates high-rise resorts; hotel rooms; retail shops; banquet, convention, meeting and corporate event facilities; parking structures; restaurants and bars; fitness centers; spas; salon centers; golf courses; marina facilities; water park facilities, spa services. Bally's Corporation is based in Providence, Rhode Island.

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