Church & Dwight (CHD) investor relations material

Business performance and growth strategy

• Maintains a leading total shareholder return, with consistent organic growth averaging 4.1% over the past decade, even amid industry volatility in 2025 and a strong start in 2026.

• Growth is driven by brand innovation, marketing, and successful acquisition and integration of high-margin, consumable brands.

• Seven power brands account for over 75% of sales and profits, with a balanced portfolio split between household and personal care, and a mix of value and premium offerings.

• Online sales have grown from 2% in 2016 to about 25%, reflecting agility and digital transformation, while low private label exposure enhances resilience.

• Acquisitive strategy targets high-growth, high-margin brands, leveraging manufacturing and distribution strengths.

Acquisition and innovation updates

• Recent acquisitions include Miss Mouth, a premium stain fighter brand with strong online presence and viral marketing, and Touchland, a leading premium hand sanitizer.

• Miss Mouth is expanding from digital to brick-and-mortar, with rapid distribution gains at Walmart and Target, and plans for further expansion.

• Innovation is a core growth driver, with about half of growth attributed to new products across personal care and household categories, and 1.5–2% incremental net sales from new launches.

• New product launches include TheraBreath toothpaste, Hero invisible patch, Trojan G.O.A.T. condoms, and OxiClean innovations.

• Power brands such as Arm & Hammer, TheraBreath, Hero, and Touchland are gaining share, with TheraBreath and Hero achieving all-time highs in 2025.

Strategic growth initiatives

• Three main initiatives: grow Arm & Hammer from $2B to $3B, expand TheraBreath oral care from $1B to $1.5B, and double international business from $1B to $2B through M&A.

• Arm & Hammer leverages high brand awareness and cross-category presence, with growth pillars in core innovation, category expansion, and licensing optimization.

• TheraBreath focuses on increasing household penetration and expanding into toothpaste, leveraging strong mouthwash reputation and outpacing its category with 27.3% consumption growth.

• International business targets high single-digit organic growth, rapid scaling of U.S. acquisitions, and increased focus on local consumer insights and regional innovation, especially in Asia.

• Hero’s acne patch leads in six core markets and continues to expand globally.