Deere & Company (DE) investor relations material

Strategic focus areas

• Emphasizes production systems to enhance efficiency at every step and unlock customer value.

• Technology stack enables smarter, more precise, and productive machines.

• Lifecycle solutions maximize uptime and minimize costs throughout product life.

• Organizational design aligns business units with customer needs across agriculture, construction, and forestry.

• Innovation is driven by customer-focused production system structure and advanced technology integration.

Technology and innovation

• Technology accelerates precision, automation, and efficiency, supporting productivity and sustainability.

• Evolving tech stack includes autonomy, machine learning, digital solutions, and connectivity.

• Over 1 million connected machines and 500 million engaged acres demonstrate digital adoption.

• Investments in R&D consistently target high-opportunity areas, supporting new product development.

Financial performance

• Fiscal 2025 net sales and revenues reached $45.7 billion, with 61% from U.S. & Canada.

• Production agriculture is the largest product line, followed by small ag, construction, and turf.

• Operating cash flow for equipment operations was $5.1 billion in 2025.

• R&D expenses for equipment operations totaled $2.3 billion in 2025, or 5.9% of net sales.