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Digital Brands Group Inc. is a fashion retail company that operates a portfolio of direct-to-consumer apparel brands. The company focuses on offering a variety of clothing and accessories, catering to different market segments through its diverse brand lineup. Its brands emphasize quality, design, and affordability, with a business model centered around e-commerce and digital marketing to engage customers. Digital Brands Group aims to integrate its operations across its portfolio, leveraging shared resources to optimize marketing, supply chain, and customer experience. The company is headquartered in Austin, Texas, and its shares are listed on the NASDAQ.