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Groupon (GRPN) investor relations material
Groupon Raymond James TMT and Consumer Conference summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Business overview and financials
Operates as an experience marketplace with $1.6B billings, $500M revenue, $70M EBITDA, and $60M free cash flow.
Over 16M active customers, 150,000 experiences, and 50,000+ merchants across 14 countries, mainly North America and Western Europe.
Core business focuses on beauty & wellness and things to do; other categories include automotive, home services, food & drink, hotels, and live events.
Strategic transformation and leadership
Management overhaul began three years ago, reversing negative trends and driving local billings growth of 18% in Q3 (excluding Italy).
Added 1M net new active customers in the last four quarters, with a focus on quality, hyperlocal experiences, and AI adoption.
CEO is an entrepreneur with a turnaround background, central to the ongoing transformation.
Market dynamics and seasonality
Holiday season, especially from Cyber Monday to Christmas, is critical, accounting for nearly 40% of Q4 business due to gifting trends.
Marketplace is supply-driven; economic softness can increase merchant engagement and promotional activity.
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Frequently asked questions
Coupons and Vouchers
Groupon is an American Company that sells coupons and vouchers for things such as activities, travel, apparel, and services in various countries. These deals are available for a limited time and cover various categories, including restaurants, retail, health and beauty services, and more. The company is active in well over 500 different cities and locations across the world, with a primary focus on North America, Europe, and parts of Asia. Groupon is headquartered in Chicago, Illinois and its shares are listed on the Nasdaq.
Windy City Coupons
Groupon was founded in 2008, and started as a side project of a company called The Point, a website for collective action. Initially, it focused on local deals in the Chicago area and the company’s first deal on sale was a buy one get one free coupon at a local pizza restaurant. Groupon quickly gaining popularity in its hometown for its unique approach to e-commerce, as well as by offering appealing goods and services at heavily discounted prices. The success in Chicago led to rapid expansion into other US cities and eventually global markets. Today, the company is well-established and has millions of users spread out across the world.
The Platform
Groupon provides an online marketplace that connects consumers with local businesses by offering a range of discounted goods and services. These include deals on restaurants, retail products, travel experiences, leisure activities, beauty services, and more. Customers access deals through Groupon's platform, purchasing items and experiences, or in some cases vouchers that can be redeemed at businesses for the service or product at a reduced price. The company’s model aims to benefit all three parties: consumers save money on products and services, businesses gain exposure and potential new customers, and Groupon makes money facilitating the connection.
Commissions
Groupon generates revenue primarily by acting as an intermediary between customers and businesses, in a similar fashion to how Amazon and eBay make money off its platforms. When a customer purchases a deal, Groupon collects a portion of the sale. This commission is a primary source of their income, and Groupon charges for marketing and selling the businesses' offers on its platform. The exact percentage varies, but it allows Groupon to profit from each voucher sold, while the remaining revenue goes to the merchant offering the deal. Groupons platform is relatively.
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