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Edge1 May 2026
Making the Marlboro Man
The story of Marlboro's transformation from a women's cigarette to a global icon: one of the most effective brand repositionings in history.
JCDecaux
JCDecaux (DEC) investor relations material
JCDecaux Q1 2026 TU earnings summary
Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.Q1 2026 TU earnings summary5 May, 2026
Executive summary
Q1 2026 revenue reached €880.6 million, up 2.6% year-over-year and 5.7% on an organic basis.
Digital revenue grew 13.1% organically, now representing 41.7% of total revenue.
Programmatic digital revenue surged 27.2% organically, accounting for 10.5% of digital revenue.
Growth was achieved despite geopolitical challenges in the Middle East, which impacted regional performance.
Financial highlights
Street Furniture revenue grew 6.8% organically; Transport up 7.5%; Billboard declined 2.9%.
Advertising revenue (excluding sales, rental, and maintenance) increased 6.6% organically.
Q1 2026 reported revenue was €880.6 million, compared to €858.0 million in Q1 2025.
Outlook and guidance
Q2 2026 organic revenue growth expected around 3%, or 5% excluding Middle East.
Positive momentum anticipated from the 2026 FIFA World Cup and new contracts in H2.
Middle East impact on Q2 organic growth outlook
Drivers of Billboard inventory rationalization
Programmatic DOOH growth vs total digital
Partial view of Summaries dataset, powered by Quartr API
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Latest events from JCDecaux
- 2026 targets met early with record cash flow, digital growth, and strong margin expansion.DEC
Q4 202527 Apr 2026 - H1 2024 revenue up 14% and net income up 150%, led by digital and programmatic growth.DECH1 20243 Feb 2026
- Double-digit revenue and profit growth, record digital share, and strong cash flow in 2024.DECQ4 202415 Dec 2025
- Q3 2025 revenue declined -2.3% year-over-year, but digital revenue surged +7.6% organically.DECQ3 2025 TU6 Nov 2025
- Strong H1 2025 growth led by digital, margin gains, and resilient international performance.DECH1 20251 Aug 2025
- Q3 2024 revenue rose 10.9% to €948.2m, led by digital and strong segment growth.DECQ3 2024 TU13 Jun 2025
- Record digital growth, robust financials, and all AGM resolutions approved for 2024.DECAGM 20256 Jun 2025
- Record Q1 revenue and robust digital growth, but Q2 outlook cautious amid uncertainties.DECQ1 2025 TU6 Jun 2025
Next JCDecaux earnings date
AGM 202613 May, 2026
JCDecaux
Next JCDecaux earnings date
AGM 202613 May, 2026
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