National Research
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National Research (NRC) investor relations material

National Research Status update summary

Complete event summary combining all related documents: earnings call transcript, report, and slide presentation.
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Status update summary27 Jan, 2026

Integrating NPS and HCAHPS for patient experience improvement

  • NPS and HCAHPS are strongly correlated, with similar trends over time, and both are essential for a comprehensive view of patient experience.

  • Short-term data views can obscure true performance trends; long-term analysis reveals consistent improvement or decline.

  • Focusing solely on HCAHPS due to its public and financial implications can lead to missed opportunities for improvement.

  • Timely, real-time feedback enables rapid service recovery, employee recognition, and more representative patient insights.

  • Effective use of both data sets supports sustained improvement, better outcomes, and maximized financial incentives.

Demographic considerations and feedback strategies

  • HCAHPS responses are predominantly from patients aged 65+, which may not reflect the broader patient population.

  • Contemporary outreach methods can capture more diverse feedback, revealing gaps in experience among different age groups.

  • Demographic analysis by age, gender, marital status, and language can uncover disparities and inform targeted improvements.

  • Adjusting feedback collection modes, such as adding web-based surveys, can increase representativeness.

  • For low-volume hospitals, focusing real-time feedback on high-impact areas like the emergency department can still influence HCAHPS scores.

Actionable improvement and leadership culture

  • Prioritizing a few high-impact metrics, such as nursing communication and care coordination, yields broader improvements.

  • Timely service recovery, especially within 24-48 hours, significantly boosts patient loyalty and HCAHPS scores.

  • Positive recognition programs for staff should be as robust as performance improvement efforts to reduce burnout.

  • Leadership rounding, when supportive rather than punitive, fosters a culture of accountability and service-mindedness.

  • Focusing on specific behaviors that drive key metrics, rather than the metrics themselves, leads to more effective change.

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Frequently asked questions

National Research Corporation, doing business as NRC Health, provides analytics and insights to healthcare organizations. The company specializes in collecting and analyzing patient and consumer feedback to improve healthcare experiences and outcomes. Its solutions include real-time feedback platforms, patient satisfaction surveys, and market research tools, catering to hospitals, health systems, and other care providers. The company is headquartered in Lincoln, Nebraska, and its shares are listed on the NASDAQ.

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